“Product Marketing Specialist”
ABB
Istanbul, Istanbul, Turkey
son 11 gün
  • Strategy : Implements the local go-to market product marketing strategy, including definition and communication of product value propositions and product positioning in accordance with the global product marketing strategy.
  • Target : Achieves product marketing targets and budgets through regular oversight and definition and implementation of improvement plans as needed.
  • Business Plan : Executes annual marketing plan in conjunction with relevant Business Units / Product Groups. Prepares business plans focused on business development for a defined market.
  • Analysis : Coordinates market analyses with Sales team members and defines appropriate forecasts and plans. Evaluates and shares customer research, market conditions and competitor data.
  • Sales : Oversees sales execution for assigned products by providing relevant materials and guidance to Sales team(s).
  • Training : Drives sales efficiency by delivering appropriate product knowledge information and training (technical and sales) for each Sales person.
  • Facilitates know-how sharing and cross-collaboration.

    Requirements :

  • Bachelor’s degree in Engineering with 3+ years of field sales / technical experience with electrical products,
  • Technical knowledge of electrical interconnection systems and applications,
  • Experience working with relevant Codes and Standards,
  • Proficient in the use of Microsoft Office Applications,
  • Demonstrated strong verbal / written and presentation skills to all levels in an organization,
  • Demonstrated strong problem solving, selling and negotiation skills,
  • Ability to work independently and manage time,
  • Ability to travel up to 2 weeks per month,
  • Technical aptitude,
  • Broad business acumen, ability to plan and execute on plans.
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