New Launches Brand Manager
Main Responsibilities :
With due recognition of Sanofi Turkey’s vision and values and in accordance with Sanofi’s strategies and business objectives, lead launch processes and prepare launch plans for new brand / s of Sanofi Genzyme, perform initial market assessment and business case preparations, execute planning and implementation of marketing strategic plans in line with global plans, create image and perception of Sanofi in relevant markets
Lead launch excellence process from start to end in
Manage communications with other peers and all strategic partners to ensure business objectives are met
Lead market research activities required for better business planning
To monitor the innovations, market developments and competitor activities regarding the product(s) / therapeutic areas s / he is in charge ofOptimize launches with course corrective actions and mitigation plans
Establish dashboard to track launch progress and coordinating launch planning tools
Design and lead market awareness projects if required
Gather field insights, develop and manage credibility and reputation among KOLs
Ensure any proper job related additional tasks and responsibilities given by the employer
Fluent written and spoken English
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We respect and celebrate the diversity of our people, their backgrounds and experiences and provide equal opportunity for all.