Immunology Brand Lead
Genzyme
Istanbul
son 4 gün

Main Responsibilities :

Plan and implement marketing strategies for a product / group of products and develop the Sanofi position and image in the relevant market segments to meet the immediate sales, profitability objectives and long-term development objectives.

  • Prepare marketing plans analyzing the relevant markets and defining long and short -term qualitative and quantitative objectives.
  • Manage communications with other peers and all strategic partners to ensure business objectives are met.
  • To communicate the product marketing strategies to the sales team through both product training and periodical meetings;
  • to ensure cooperation regarding the strategies and to monitor the results.

  • To monitor the innovations, market developments and competitor activities regarding the product(s) he / she is in charge of;
  • to keep the product vision dynamic in accordance with the market conditions; to develop projects to take benefit from opportunities in the market.

    Required Qualifications :

  • University graduate
  • Advanced level of English
  • At least 4 years of experience in pharma sector, preferably in multinational and / or reputable local companies with leading brands
  • Experience in Asthma and / or Chronic Obstructive Pulmonary Disorder
  • Creative and strategic thinking
  • Effective presentation skills
  • LI-ME

    At Sanofi diversity and inclusion is foundational to how we operate and embedded in our Core Values. We recognize to truly tap into the richness diversity brings we must lead with inclusion and have a workplace where those differences can thrive and be leveraged to empower the lives of our colleagues, patients and customers.

    We respect and celebrate the diversity of our people, their backgrounds and experiences and provide equal opportunity for all.

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