Product Manager - Genetic Diseases
Istanbul, Turkey
son 1 gün

Job Description

With around 30,000 people working in approximately 70 countries we are a truly global partner for better health. By always putting people first, we empower employee so everyone can develop to his or her full potential.

Takeda Turkey operates since 2009 in Turkey; we are providing better health to patients in different therapeutic areas which are Oncology, Hematology, Genetic Diseases, Immunology and GI.

We are currently looking for a strong healthcare profiles with the right attitude to join our Genetic Diseases Franchise as " Product Manager ".

Job Purpose :

Product Manager will be reporting to Genetic Diseases Franchise Head and accountable for the development and implementation of a comprehensive marketing strategy for his / her product.

Principle Accountabilities :

  • Responsible for leading brand strategy and brand maximization activities for his / her product.
  • Managing marketing initiatives in close collaboration with cross functional teams; Medical Affairs, Market Access & Regulatory Affairs, Business Development, etc.
  • Identifying market opportunities and devising strategies and tactics to assure successful execution
  • Working closely with Sales Team and key opinion leaders to implement innovative projects and optimize patient management to drive the brands forward.
  • Partnering with Business Intelligence team on market research projects to identify potential threats & opportunities in order to drive the competitive edge.
  • Participating in refining product messages and materials for sales presentations, as well as supporting segmentation, targeting, and positioning.
  • Identifying and articulating training and development needs and working closely with Sales Excellence and HR Teams, as applicable, to develop and implement trainings.
  • Ensuring that every marketing project meets all regulatory compliance policy requirements.
  • Will act as the commercial subject matter expert and brand advocate within the LOC across cross functional stakeholders whilst, coordinating commercial activities across the area and working closely with the area / regional commercial lead to ensure global alignment
  • General Qualifications :

  • University Degree
  • Fluency in English
  • Min. 3 years of brand management experience with demonstrated success that includes development and implementation of strategic and tactical marketing plans, as well as experience in sales force support, preferably Genetic Diseases or Specific Therapeutic Areas.
  • Previous proven success of Launch experience with the launch team leader role (Product manager role) and exposure to pharmaceutical product development & brand marketing are musts
  • Multi-customer brand management experience to include all stakeholders with a comprehensive outlook
  • Excellent presentation, analytical and communication skills (both written and oral)
  • Eager to develop creative solutions to the unmet needs within disease are via flawless execution
  • Willing to work with regional teams productively
  • Ability to work with complex scientific information in conjunction with internal MD / PhD level colleagues as well as with external key opinion leaders
  • MENTAL AGILITY : Comfortable with complexity and ambiguity, finds solutions to tough problems, has broad interests, highly curious.
  • RESULTS AGILITY : Delivers results (even in tough situations), resourceful, inspiring, has significant presence, builds high performing teams
  • PEOPLE AGILITY : Can work easily with a diversity of people, politically agile, skilled communicator, manages interpersonal conflict well
  • CHANGE AGILITY : Constant tinker (never satisfied), introduces novel perspectives, enjoys leading change efforts, willingly takes heat of any resistance to change
  • SELF-AWARENESS : Insightful, reflective, clearly understands personal strengths and weaknesses, actively seeks feedback, sensitive of impact on others
  • Full time

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