Digital Planning&PBU Executive
MediaCom
Istanbul,Turkey
son 2 gün

Responsibilities

  • Lead day to day management of clients from media planning to execution.
  • Have a understanding of programmatic principles, how marketing campaigns work cross market, plus an advanced analytic aptitude.
  • Supporting to the client teams to delivery of programmatic campaigns.
  • Knowledge of digital channels and the role that they play within the wider media mix.
  • Deliver excellent media product and thinking.
  • Sets high standards for media planning.
  • Take responsibility for operation process.
  • Preparing and following-up digital media plans on all agency & client ad technologies and tools (Symphony, Medplan, Adservers, Verification partners etc).
  • Learn from and support the Optimisers on campaigns across different programmatic technologies and formats (DSPs, DMPs, Display, Video, Native), covering a wide range of regions across the world.
  • Leads the optimisation process for all media plans in partnering with the operations team.
  • Able to meticulously follow processes, from budget management to brief responses.
  • Qualifications

  • 1-2 year experience of digital media planning.
  • Eager to learn all aspects of digital media.
  • Rounded expertise gained from client handling, media owner relationships and internal relationships with other departments.
  • Strong attention to details.
  • Able to use all digital ad techs and tools (adservers, facebook ad manager, Google ads platform, verification techs like IAS & Moat etc).
  • Working knowledge and programmatic buying experience in technologies like DV360, The Trade Desk, Adform, Xandr.
  • Has a high self awareness skill.
  • A high energy, positive, can-do person who is always looking for ways to improve what we do.
  • Exceptional communication skills (written & verbal)
  • Fluent in English.
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