Digital Analyst
Istanbul, Turkey
son 5 gün

Meet , the first integrated Growth Management Platform (GMP).Insider Growth Management Platform (GMP) helps digital marketers drive growth across the funnel, from Acquisition to Activation, Retention, and Revenue.

Leveraging real-time predictive segmentation powered by deep Artificial Intelligence and Machine Learning capabilities, Growth Management Platform empowers marketers to deliver personalized journeys across the web, mobile web, mobile apps, and ad channels.

Built on a unified data layer, GMP is easy to implement and simple to use, avoiding the need for complex integrations and dependency on IT teams.

Insider simplifies the life of digital marketers and helps them drive growth for their brands, with zero marketing waste.

We are looking for Digital Analyst who will be located in our Istanbul Office.

Skills & Requirements :

  • Bachelor or Master’s degree required, preferably in a quantitative field including Statistics, Engineering, Economics or Management;
  • Preferably 2 years of experience with hands-on data analytics and problem-solving ability;
  • Has an understanding of E-Commerce competitive set and industry best practices;
  • Strong knowledge of Google Analytics;
  • Knowledge of Google Adwords is a plus;
  • Two or more years’ experience using A / B multivariate testing tools (e.g. Optimizely, Maxymiser);
  • Passionate about analytics and data-driven marketing;
  • Excellent verbal, analytical, leadership and written communication skills;
  • Ability to manage multiple projects at one time;
  • Highly analytical and detail-oriented;
  • Intellectually curious with a strong willingness to learn;
  • Job Description :

  • Conduct competitive analysis, customer behavior analysis, and trend analysis
  • Combine enterprise and external datasets, and perform statistical analysis to show organizational competitive advantages;
  • Creating onsite strategies related to visitor / customer behavior;
  • Collaborate with cross-functional teams to tell a cohesive story about the end-to-end digital user experience and pathways
  • Conduct deep-dive analysis into clickstream data and usage patterns to drive insights that can help guide digital marketing strategy.
  • Insider is a Sequoia backed technology company with offices in London, Singapore, Tokyo, Hong Kong, Seoul, Sydney, Helsinki, Barcelona, Dubai, Moscow, Warsaw, Taipei, Jakarta, Istanbul, Kiev, Ho Chi Minh City, Bangkok, Ankara and Kuala Lumpur.

    Insider was listed as one of Europe’s 100 Hottest Startups by WIRED Magazine and won Red Herring Top 100 Europe in 2017.

    CrunchBase has recently ranked Insider’s co-founder and CEO Hande Cilingir as one of the top three women CEOs outside of the US.

    Some of the most prestigious Fortune 500 companies and top brands in retail, automotive and travel across the globe use Insider to deliver AI-backed personalized experiences.

    Helping world’s leading brands grow beyond the speed of customer expectations, Insider is trusted by over 400 businesses across various industries including UNIQLO, Singapore Airlines, Tokopedia, Virgin, New Balance, Nissan, Samsung, Puma, Newsweek, Media Markt, AVIS, Allianz, BBVA, Dominos, McDonald’s, Avon and CNN.

    Insider is a value-driven company and we provide equal opportunity in a zero-discrimination workplace. Insider not just welcomes but also embraces diversity.

    Therefore, all qualified candidates will be considered without regards to sex, race, color, nationality, religion, gender identity, sexual orientation, disability status, citizenship or marital status.

    Lastly, Insider will provide all necessary arrangements for eligible individuals with disabilities.

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